Become a Chapter Sponsor

Public relations practitioners talk. When you connect your business to PRSA Richmond, you’re not just helping us provide quality programming and professional development to more than 300 PR professionals and their colleagues. You’re reaching out to people who are writers and editors, account managers and event planners, spokespeople and lobbyists, communications directors and marketing managers. Your message goes further when you communicate it to the people who communicate for a living.

Our sponsorship program runs from January through December. We begin taking commitments for the following year in June, on a first-come, first-served basis.

Download the PRSA Richmond Sponsorship Package (PDF)

Purchase Sponsorships Online

Chapter Sponsorships and Benefits

Benefits	Platinum ($3500) Limited to One Company	Gold ($2500) Limited to Three Companies	Silver ($1500) Limited to Five Companies	Bronze ($1000) Unlimited
Title Sponsorship of Virginia Public Relations Awards – Company name is incorporated into event name, which means it appears on all printed and electronic material (Ex. The Virginia Public Relations Awards Presented by XYZ Company) – Event name is never mentioned without company name – A representative from your company provides introductory remarks – Company receives first right of refusal to title sponsorship for the following year	✓
Title Sponsorship of Rising Star Award – Company name is incorporated into award name, which means it appears on all printed and electronic material – A representative from your company presents the award – Company receives first right of refusal to title sponsorship for the following year		✓
Title Sponsorship of Best in Show Awards – Company name is incorporated into award name, which means it appears on all printed and electronic material – A representative from your company presents the award – Company receives first right of refusal to title sponsorship for the following year		✓
Luncheon Sponsorship Includes the opportunity to: – Host one luncheon per year, with months assigned on a first come, first serve basis – Place printed materials or promotional items on tables – Have a table at the entrance during registration/networking – Speak for two minutes – Collect business cards for raffle and give away a prize at the conclusion of the meeting – Sit at the speaker’s table	✓	✓	✓
Virginia PR Awards Tickets Can be used by members or non-members	8 (one table) $600 value	6 $450 value	4 $300 value	2 $150 value
Tweets about your company	4/year	3/year	2/year	1/year
Facebook posts about your company	4/year	3/year	2/year	1/year
Feature Story One 400-feature story about your company will be posted to PRSA Richmond’s website. A 100-word preview, with an accompanying logo, will be included in the chapter’s monthly e-newsletter. Sample topics include executive profiles, how-to articles, trend pieces or campaign overviews. Company provides content and images; PRSA Richmond provides editorial review. Feature stories must be scheduled in accordance with PRSA Richmond’s editorial calendar.	✓	✓	✓	✓
E-mail PRSA Richmond’s Distribution List PRSA Richmond sends one promotional e-mail to the chapter’s distribution list. Distribution list contains approximately 1,000 addresses and includes PRSA Richmond members and others who have indicated an interest in Central Virginia’s public relations industry. E-mails must be scheduled in accordance with PRSA Richmond’s editorial calendar.	✓	✓	✓	✓
Logo on Printed Materials Printed materials include but are not limited to: – Awards invitation – Awards Call for entries – Awards Program – Luncheon Signage	✓	✓	✓	✓
Logo on Website	✓	✓	✓	✓
Announcements Your company’s name will be announced at all events at which PRSA Richmond’s president makes remarks. Includes all luncheons, the Virginia PR Awards, and professional development workshops.	✓	✓	✓	✓
Sponsor Ribbon Sponsor ribbons will be affixed to the name badges of all PRSA members who work for your company.	✓	✓	✓	✓

VA PR Awards Sponsorship Opportunities

Desserts: $1,250

As a treat, guests will enjoy desserts with an edible event logo provided by a local bakery. Desserts will be placed at each place setting with a label attached with the sponsor’s name.

Interactive Photo booth: $750

Guests will enjoy taking fun photos with colleagues and friends during an interactive photo booth. Guests will have a choice to have photos emailed, text, or printed out on site as a keepsake of this memorable night.

Interactive Tweeting: $500

Guests will have a chance to participate and show their support through a live social media feed. The feed will showcase the energy and excitement from guests using a dedicated hashtag. This feature will allow all showcased sponsored by the sponsor for all to see.

Cocktail Hour Sponsorship: $500

Opportunity to sponsor the cocktail hour at the Virginia PR Awards. PRSA Richmond will place signage on the bar. Sponsor can opt to provide cocktail napkins and/or custom drink tickets but incurs those additional costs.

Premium Items: $500

Opportunity to give away a premium item at the Virginia PR Awards. Premium items may be placed on the tables or distributed during the cocktail hour. Sponsor incurs the cost of procuring the item, which must be approved by the awards chair.

Centerpieces: $500

Opportunity to design and place centerpieces on the tables at the Virginia PR Awards. Sponsor incurs the cost of producing the centerpieces, which must be approved by the awards chair.

Games: $250

Instead of just drinks and conversation, this year guests will have a chance to break the ice with colleagues over a fun game of over-sized UNO, Connect Four, or Tic-Tac-Toe.

Program printing: in kind

Program design: in kind

A la Carte General Chapter Sponsorship Opportunities

Happy Hour Sponsorship: $500

Includes opportunity to:

Place printed materials or promotional items on tables
Have a table at the entrance during registration
Speak for two minutes at event
Collect business cards for raffle and give away a prize at the conclusion of the event

Professional Development Workshop Sponsorship: $500

Includes opportunity to:

Place printed materials or promotional items on tables
Have a table at the entrance during registration
Speak for two minutes at event
Collect business cards for raffle and give away a prize at the conclusion of the event

More Information

Jay Ell Alexander
jayell.alexander@gmail.com
(757) 544-1170

P.O. Box 29232
Richmond, VA 23242

Page header photo credit: Caroline Martin Photography